Brand Positioning

Let your brand's unique voice soar.
Unlock your brand's true potential with our brand positioning services. Our team will help define your brand's audience, its strengths and weaknesses so that it can enter the market with confidence.
What We Offer
We at Mellow are dedicated to helping your brand define its unique position in the market, discover its target audience and leverage its strengths.

Market Research

Comprehensive research to understand the brand's target market, customer preferences, and competitors' positioning strategies.

Brand Analysis

Analyze the brand's strengths, weaknesses, opportunities, and threats to get a detailed view of its current position.

Competitive Analysis

Identify the brand's unique value propostions and how to differentiate from other brands.

Brand Positioning Strategy

Communicate the brand's USPs to the relevant audience through appropriate messaging, visuals, and storytelling.

Brand Messaging

Craft a clear and compelling brand story,  tone of voice, tagline, and other communications that support the new value proposition.

Brand Visual Identity Development

Design the brand's logo, typography, colour palette, imagery and overall style that resonates with the target audience.

Implementation and Monitoring

Excecute the strategy across relevant touchpoints like marketing, advertising, website and social media.

Who We Are

Our design studio in Bangalore offers the best brand positioning services out there. We begin by gaining a deep understanding of your brand, its values, and its target audience. Through thorough research and analysis, we identify your brand's strengths, weaknesses, opportunities, and threats. This comprehensive assessment forms the foundation of our brand positioning strategy. Drawing upon this knowledge, we work closely with you to define a clear and distinctive position for your brand. We identify the key attributes and messages that differentiate your brand from competitors and resonate with your target audience.

Let’s shake things up.
Contact Us
Contact Us